I wrote this story as a thought leadership piece. My employer at the time, Publicis Sapient, published it. It went on International Women's Day, March 8, 2021. And it stayed on, for 5+ years. The reason it stayed on for so long, was because it performed exceptionally well. While I was still at Sapient, Marketing tracked:

● How much time readers spent on the story

● How many links they clicked on (my articke has 30+)

● How many reached out to Sapient through the link under the story